Then: Build it and they will come.
Now: Borrow and pay someone else to build, and then hope they come.
It's not strategy. It's madness.
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Article written by Lakshay Behl
Lakshay Behl is the world's leading business systems architect. He engineers and deploys business systems that automatically operate, manage and grow companies. While he typically works with established companies in certain sectors, his strategies are universally applicable.
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