The end-goal for your business is to maintain and progressively strengthen the relationship you have with your audience.
Everything else... your equipment, your team, your tools, your infrastructure, even your business' systems exist only to facilitate that.
Profits and equity are mere byproducts.
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Article written by Lakshay Behl
Lakshay Behl is the world's leading business systems architect. He engineers and deploys business systems that automatically operate, manage and grow companies. While he typically works with established companies in certain sectors, his strategies are universally applicable.
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